{"id":5488,"date":"2020-05-11T08:10:37","date_gmt":"2020-05-11T07:10:37","guid":{"rendered":"https:\/\/www.mondayhappymonday.com\/es-hora-de-dar-el-salto-innovacion\/"},"modified":"2022-01-20T15:13:33","modified_gmt":"2022-01-20T14:13:33","slug":"es-hora-de-dar-el-salto-innovacion","status":"publish","type":"post","link":"https:\/\/mondayhappymonday.com\/ca\/es-hora-de-dar-el-salto-innovacion\/","title":{"rendered":"Es hora de fer el salt #Innovaci\u00f3"},"content":{"rendered":"

Avui, et parlar\u00e9 dels diferents tipus d’innovaci\u00f3 existents, per\u00f2 sobretot em focalitzar\u00e9 en la denominada, i menys coneguda, innovaci\u00f3 institucional<\/strong>, un tipus d’innovaci\u00f3 que encara porta bolquers, per\u00f2 que, ir\u00f2nicament, ser\u00e0 la que haur\u00e0s de dominar si vols que la teva organitzaci\u00f3 sobrevisqui en un m\u00f3n de canvi constant i disruptiu.<\/p>\n

Quan sentim la paraula innovaci\u00f3, ens venen al capdavant b\u00e0sicament 2 conceptes:<\/p>\n

1.- Creativitat<\/a><\/p>\n

2.- Producte nou<\/p>\n

Sobre la primera, un dia d’aquests ja n’escriur\u00e9 un post. Aix\u00ed doncs, em centrar\u00e9 en la segona.<\/p>\n

Ens referim a\u00a0innovaci\u00f3 de producte<\/strong>\u00a0en el cas d’un b\u00e9 tangible (o un servei, els que van una mica m\u00e9s enll\u00e0), nou o millorat respecte a les seves caracter\u00edstiques inicials, les seves especificacions t\u00e8cniques, el seu programari o altres components, les seves finalitats o les seves prestacions.<\/p>\n

No obstant aix\u00f2, no nom\u00e9s es poden innovar els productes. El m\u00f3n de la innovaci\u00f3 es divideix en dues grans parts: la innovaci\u00f3 del tangible i de l’intangible. Innovar no sols implica la creaci\u00f3 de nous productes, sin\u00f3 que tamb\u00e9\u00a0es pot innovar en la manera de fer les coses.\u00a0<\/strong><\/p>\n

Explicar qu\u00e8 \u00e9s objecte d’innovaci\u00f3, em porta a parlar-te dels principals\u00a0tipus d’innovaci\u00f3<\/strong>\u00a0existents. Segons la bibliografia que consultis referent a aix\u00f2, pots trobar les unes o les altres tipologies, depenent del criteri de classificaci\u00f3 que utilitzi l’autor.<\/p>\n

A mi, personalment, m’agrada la classificaci\u00f3 del\u00a0Manual d’Oslo<\/strong>\u00a0(OCDE, 2005), una publicaci\u00f3 de l’OCDE (Organitzaci\u00f3 per a la Cooperaci\u00f3 i el Desenvolupament Econ\u00f2mic) amb directrius per recaptar i interpretar dades de la innovaci\u00f3 tecnol\u00f2gica. \u00c9s una classificaci\u00f3 simple i senzilla. Aquest manual t\u00e9 diverses edicions. La classificaci\u00f3 dels diferents tipus d’innovaci\u00f3 existents procedeix de la tercera edici\u00f3 del 2005, resultat d’experi\u00e8ncies acumulades des de l’edici\u00f3 de 1997 i de les necessitats dels governs d’adequar les seves pol\u00edtiques d’innovaci\u00f3.<\/p>\n

B\u00e9 perqu\u00e8, despr\u00e9s d’aquesta petita dosi de \u201c*culturilla general\u201d, aqu\u00ed et porto 4 tipus d’innovaci\u00f3 que has de con\u00e8ixer:<\/p>\n

1.-La innovaci\u00f3 en producte o servei<\/strong>\u00a0(aquesta ja la vaig esmentar, per\u00f2 la poso en la llista)<\/p>\n

Implementaci\u00f3 de novetats o millores significatives a les\u00a0caracter\u00edstiques<\/strong>\u00a0del producte o servei<\/p>\n

2.- La innovaci\u00f3 en proc\u00e9s<\/strong><\/p>\n

Implementaci\u00f3 de novetats o millores\u00a0en els passos seq\u00fcencials adoptats per l’organitzaci\u00f3 per produir el resultat desitjat\u00a0<\/strong>(proc\u00e9s comercial, de producci\u00f3, de lliurament, postvenda, etc.\u2026). Consisteix a innovar en la forma en la qual una empresa desenvolupa la seva activitat. Sovint, aquestes millores persegueixen l’efici\u00e8ncia o l’efic\u00e0cia.<\/p>\n

3.- La innovaci\u00f3 en la gesti\u00f3<\/strong><\/p>\n

Implementaci\u00f3 de novetats en la gesti\u00f3 de l’empresa<\/a>. Aix\u00f2 no sols inclou la\u00a0innovaci\u00f3 en el negoci<\/strong>, sin\u00f3 tamb\u00e9 a l’organitzaci\u00f3 interna del treball i la relaci\u00f3 amb els empleats<\/strong>. Aquest tipus d’innovaci\u00f3 fa refer\u00e8ncia a les noves formes en qu\u00e8 el treball, el coneixement, el capital, la tecnologia i altres recursos de l’empresa poden ser recombinats amb l’objectiu de posicionar l’empresa en un espai d’avantatge competitiu.<\/p>\n

No obstant aix\u00f2, la innovaci\u00f3 en gesti\u00f3, tamb\u00e9 inclou canvis o millores en les\u00a0relacions de l’empresa amb l’exterior<\/strong>, amb els clients, els prove\u00efdors i els stakeholders<\/em>\u00a0de la capa m\u00e9s externa del conegut diagrama de ceba.<\/p>\n

M’estic referint, per exemple,\u00a0a la innovaci\u00f3 en la gesti\u00f3 del coneixement, la formaci\u00f3, l’avaluaci\u00f3 i el desenvolupament dels empleats, la reenginyeria de negoci, la gesti\u00f3 del sistema de qualitat, el disseny est\u00e8tic d’un producte, el seu embalatge, preu, distribuci\u00f3, promoci\u00f3\u2026<\/p>\n

I aqu\u00ed va la m\u00e9s \u201ctop\u201d i la meva preferida:<\/p>\n

4.- La innovaci\u00f3 institucional<\/strong><\/p>\n

Com ho afirma un article, part de la s\u00e8rie de @Deloitte sobre innovaci\u00f3, la innovaci\u00f3 institucional \u00e9s aquella que permet a les organitzacions reorganitzar-se per escalar l’aprenentatge<\/a> i generar innovacions m\u00e9s riques<\/strong>. Diguem que la innovaci\u00f3 institucional podria incloure totes les anteriors, per\u00f2 amb un objectiu m\u00e9s elevat: el de\u00a0crear coses de major valor i, possiblement, reinventar el que significa la prosperitat.<\/strong><\/p>\n

La hist\u00f2ria econ\u00f2mica fins avui \u00e9s principalment una hist\u00f2ria \u201cd’efici\u00e8ncia escalable\u201d. Per poder sobreviure en aquest entorn, la majoria d’organitzacions han hagut de crear jerarquies de comandament, sitges r\u00edgides i processos inflexibles per a promoure l’efici\u00e8ncia. No obstant aix\u00f2, aquest tipus de resposta limita la capacitat de l’organitzaci\u00f3 per provar coses noves o canviar, en definitiva, per aprendre.<\/p>\n

\n

Si b\u00e9 les organitzacions, com les coneixem avui, s\u00f3n efectives en temps d’estabilitat, en l’era post #COVID s’enfrontaran a serioses dificultats. Innovar en producte o servei no far\u00e0 m\u00e9s que mantenir-les a flotaci\u00f3.<\/p>\n<\/blockquote>\n

Es tracta de passar de l’efici\u00e8ncia escalable a l’aprenentatge escalable amb l’objectiu de crear institucions m\u00e9s intel\u00b7ligents que puguin prosperar en la nova era.<\/p>\n

Dit aix\u00f2, tu qu\u00e8 opines?\u00a0Creus que ha arribat el moment de saltar a un nivell m\u00e9s alt en l’escala de la innovaci\u00f3?<\/strong><\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Avui, et parlar\u00e9 dels diferents tipus d’innovaci\u00f3 existents, per\u00f2 sobretot em focalitzar\u00e9 en la denominada, i menys coneguda, innovaci\u00f3 institucional, un tipus d’innovaci\u00f3 que encara porta bolquers, per\u00f2 que, ir\u00f2nicament, ser\u00e0 la que haur\u00e0s de dominar si vols que la teva organitzaci\u00f3 sobrevisqui en un m\u00f3n de canvi constant i disruptiu. Quan sentim la paraula […]<\/p>\n","protected":false},"author":2,"featured_media":5483,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[24],"tags":[233,234,232,205,108,191,86,192,235],"class_list":["post-5488","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovacio","tag-aprendizaje-ca","tag-cambio-ca","tag-covid-ca","tag-innovacion-ca","tag-innovation-ca","tag-reinventarse-ca","tag-retos-ca","tag-transformacion-ca","tag-transformation-ca"],"yoast_head":"\nEs hora de fer el salt #Innovaci\u00f3 - Monday Happy Monday<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mondayhappymonday.com\/ca\/es-hora-de-dar-el-salto-innovacion\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Es hora de fer el salt #Innovaci\u00f3 - Monday Happy Monday\" \/>\n<meta property=\"og:description\" content=\"Avui, et parlar\u00e9 dels diferents tipus d’innovaci\u00f3 existents, per\u00f2 sobretot em focalitzar\u00e9 en la denominada, i menys coneguda, innovaci\u00f3 institucional, un tipus d’innovaci\u00f3 que encara porta bolquers, per\u00f2 que, ir\u00f2nicament, ser\u00e0 la que haur\u00e0s de dominar si vols que la teva organitzaci\u00f3 sobrevisqui en un m\u00f3n de canvi constant i disruptiu. 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